Transformatrix

Hi, I'm Cherryl Anna.

I'm a transformational coach, speaker and retreat facilitator whose work bridges psychology, the wisdom of the body and ancient spiritual traditions.

My journey began in the world of advertising and brand strategy. With a qualification in Strategic Brand Management, I spent the early years of my career working on luxury automotive and high-fashion accounts at internationally acclaimed advertising agencies. Eventually, I walked away from that world to pursue a very different kind of exploration — one concerned not with the identities we construct, but with discovering who we are beneath them.

That decision took me to a traditional ashram in India, where I immersed myself in the study of yoga and Eastern philosophy. I went on to open my own yoga studio and earn my 800-hour Advanced Certification in Jivamukti Yoga in New York, one of the most demanding qualifications in the tradition.

Over the past two decades, my studies have taken me across continents and into diverse systems of psychology, philosophy, healing and spiritual practice. My training spans Tibetan Buddhism, Energetic Taoist practices, Qi Gong, Tibetan Heart Yoga and classical Hatha Yoga. I have spent 20 years studying Jungian and Freudian psychology through ongoing mentorship with a clinical psychologist.

In Brazil, I was initiated into the Afro-Brazilian spiritual traditions of Umbanda and Candomblé, deepening my relationship with ritual, ancestral wisdom and the unseen dimensions of human experience. More recently, my exploration of consciousness has expanded into psychedelic facilitation and integration through immersive study, direct experience and mentorship.

Throughout this journey, I've sought out teachers, healers and traditions that challenge conventional understandings of the human psyche and what it means to transform.

I've designed and led international retreats, teacher trainings and transformational coaching programmes, training more than a hundred yoga teachers and coaches who have gone on to establish their own practices. I've also delivered talks and workshops for entrepreneurs, senior executives and corporate teams, bringing embodiment, self-mastery and psychological insight into environments where these conversations rarely take place.

My work has been featured in Yoga Journal, Elephant Journal and DONNA magazine, and I was most recently featured on the cover of Yoga Journal Germany.

Today, my work brings together everything I've studied, practised and lived. I'm particularly interested in the unconscious patterns, inherited conditioning and hidden aspects of ourselves that shape our lives — and in what becomes possible when we have the courage to confront them.

I work with people who are ready to move beyond surface-level wellness and personal development, and who are genuinely interested in profound, lasting transformation.

I divide my time between Munich and Tegernsee. When I'm not travelling, teaching or working with clients, you'll usually find me by the lake with my dog, Maxi, spending time with my partner or retreating into the solitude that has always been an essential part of my life and work.